Content Strategy

Content Strategy / Production

Content is the lead magnet

Content is the fuel for your online marketing machine. We turn your old website, product brochures, manuals and customer stories into lead generating great web page content, web videos, images and animations.

Most businesses have extensive knowledge of their customer’s needs and how to meet those needs.  Harnessing this knowledge is the key to online success.  But most businesses are often too close to the day-to-day of their business to unlock the true potential.

In most cases the people with the most knowledge in the business are those that have the least time, which means that online marketing can fail because of the lack of available time of the subject experts.

Produce

Our approach to content production involves a quick, efficient and effective extract of valuable content from your subject experts.  We can also develop content from your existing marketing collateral, website, technical manuals, supplier information and third party sources.

We can then repackage content for use on websites, blogs, social media and email.

Our skilled marketing and technical writers will turn that knowledge and information into great copy and we effectively produce web video, web animation and audio content.

Design a successful content strategy

Where are you ideal customer and what are they looking for? Don’t waste your time and money developing content that your ideal customers aren’t interested in and post it somewhere they’re not looking.

Distribute

It’s time to get your content strategy into action. Our social media management team can set-up your social media accounts and manage campaigns, posts, advertising and follower interaction, as well as email marketing campaigns.  Or we mentor you to do it yourself.

 

Ask our consultants a question!